The image shows a user of LG CNS' personalized life management service Haruzogak recording her consumption habits in a mobile app. Courtesy of LG CNS

By Kim Jae-heun

LG CNS, an IT affiliate of LG Group, has launched a trial version of Haruzogak, its personalized life management service, Tuesday.

Haruzogak is the very first MyData service by an IT firm that helps users track down their personal information through a single mobile app. It collects data on people's financial and health activities as well as their visits to online platforms such as YouTube and Google.

LG CNS said people don't have to visit more than one mobile app to learn about their lifestyle if they have Haruzogak.

For instance, if a person forgets where they spent money last week, they can log in to LG CNS' personalized life management app and figure out where and when they made the purchase.

Haruzogak also provides real-time guidance to reduce excessive consumption by analyzing people's credit card usage when they set the goal on the mobile app.

"People can find out their lifestyle and consumption habits with the data collected on our app. We will receive feedback on our service during the trial period and improve the quality before the official launch in July. The final version will provide health management services in collaboration with GC Care and LG Uplus," an LG CNS official said.

The company also said that Haruzogak will only collect data that people have agreed to provide and never use it for other purposes.

"We also plan to launch our data service in telecommunication and retail in the near future," the official said.